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Why PepperTap Failed
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Suraj Kr. Prakash

From Boom to Bust: The PepperTap Failure Case Study

PepperTap – The online grocery delivery service business that started in 2014, was founded by Navneet Singh and Milind Sharma. Its headquarters were in Gurugram, Haryana. The company provided a user-friendly mobile app to allow its targeted audience to browse and order products conveniently. PepperTap was one of the first online grocery delivery services to start in India. This gave it a number of first-mover advantages, like: Brand awareness PepperTap was one of the few online grocery delivery services that many people were aware of. This helped the company to head start in terms of brand awareness and customer loyalty.

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July 25, 2023 No Comments
Hustle Quotes
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Suraj Kr. Prakash

41 Hustle Quotes to Fuel Your Ambition and Get You Motivated

If you’re feeling tired from your work or couldn’t able to stop procrastinating and looking for the motivation to start or restart the work, then look no further. These powerful hustle quotes can fuel up your inner fire. 41 hustle quotes to keep you motivated!! “What you lack in talent can be made up with desire, hustle and giving 110% all the time.” – Don Zimmer “Live daringly, boldly, fearlessly. Taste the relish to be found in competition – in having put forth the best within you”. – Henry J. Kaiser “Some people want it to happen, some people wish

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July 18, 2023 No Comments
Why Doodhwala Failed
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Suraj Kr. Prakash

Why Doodhwala Failed: A Case Study on How Funding Doesn’t Guarantee Success

Doodhwala – An Indian startup of milk delivery that offers an online milk delivery experience to its consumers and delivers it at their place. The name Doodhwala comes from the Hindi word for ‘milkman’.the company partners with various milk farmers and then source and process it to deliver it conveniently to customers’ place.  Due to a lack of time and a busy schedule, people started shifting towards digital life and Doodhwala took first mover advantage in it like  The Story of minds behind Doodhwala In 2015, the Doodhwala company was started by Aakash Agarwal and Ebrahim Akbari both met at

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July 13, 2023 No Comments
shopsy case study
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Suraj Kr. Prakash

Shopsy: A Case Study of Flipkart’s Shopsy Initiative and How it Works

You must be wondering what the main difference is between Shopsy and Flipkart. Is it the budget version of Flipkart? Or is it made on the same model as Meesho? How does this company strategize to defeat its competitors? You will get all the answers to the aforementioned questions in this article. What is Shopsy? Flipkart introduced Shopsy in July 2021 as a mobile app allowing people in India to launch their online reseller businesses. By August 2021, the app had adopted a zero-commission marketplace model. Later, Shopsy shifted its focus to become a B2C company. In December 2021, the

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July 11, 2023 No Comments
how to find a co founder
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Suraj Kr. Prakash

Where and How to Find a Cofounder for a Startup in India

Did you know that having two founders increases the likelihood that a startup will succeed by 30% with more funding, three times the rate of customer growth, and a higher probability that the startup will scale quickly?  That’s why, finding a cofounder is crucial for your company’s future and guarantees stability in your startup’s authority in today’s thriving entrepreneurial ecosystem. It is the stepping stone for any company to get on an upward trend and can help your company reach stellar heights with proper administration and responsible action.  As we know, 1 and 1 form 11. Likewise, cofounders share the

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July 1, 2023 No Comments
Clothing Shop Name Ideas
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Suraj Kr. Prakash

600+ Unique and Trendy Clothing Shop Name Ideas for Your New Venture

Are you all set to take the clothing world by storm but still wrestling with the perfect name for your shop? We get it. The name of your store is like your first handshake with customers, setting the tone for your brand and creating a memorable first impression. And in the fast-paced, trend-driven world of fashion, having a name that stands out from the crowd is more important than ever.  But don’t worry—we’ve got you covered. In this article, we’re going to dive into the ins and outs of selecting a unique, trendy name for your clothing shop, and even

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June 29, 2023 No Comments
wooplr case study
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Suraj Kr. Prakash

Decoding Wooplr’s Failure and Key Factors that Led to Its Downfall

Wooplr – a social commerce platform. It used to connect individuals who are fashion enthusiasts with various brands and products, their working model revolved around a most common issue that every fashion enthusiast faces is what to wear and from where to buy. As we know that the Indian market is very rich with customers but it works on the ‘ROBO’ effect (research online and buy offline). Wooplr took the first mover advantage and launched itself to solve this problem. For businesses, Wooplr used to provides a service that allows businesses to grow and reach on a larger scale. How

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June 28, 2023 No Comments
How to Register a Startup Company in India
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Suraj Kr. Prakash

How to Register a Startup Company in India

Over the last few years, there has been a first-rate trend taking place in India wherein people are transferring out from their job scene and diving into building their own startups. Some of these startups are hitting the jackpot, at the same time as others face challenges. But you know what? The spirit of those new startups in India is unstoppable.  In reaction to this environment in the country, the Indian government has begun helping Indian startups with new schemes like Startup India Scheme, and so forth.  But here’s the catch: to avail of these benefits to your startup, you

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June 21, 2023 No Comments
most successful bloggers
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Suraj Kr. Prakash

Meet the Top 15 Successful Bloggers Dominating the Internet in 2023

Are you a blogger or planning to start your own blog? You have come to the right page for all the inspiration you need to start blogging. Do you know, you too can create successful blogs and become the highest paid bloggers? Yes, with the right niche and information about how successful bloggers did, you too can! So without any delay, let’s jump into the most influential bloggers and how much they earn. Top 15 Bloggers Who Made it Big in 2023 1. Ariana Huffington Ariana Huffington is the founder of The Huffington Post and the CEO of Thrive Global.

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June 18, 2023 No Comments
Different Types of Business Licenses in India
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Suraj Kr. Prakash

Different Types of Business Licenses in India and How to Apply

Well, starting a business in India is one of the best steps you can take toward success. However, realize that the process of setting up your business is not as easy as you think. To set up your business successfully, you need to go through various steps and get a business license in India. Don’t know how to do it? Don’t worry, in this post, you will learn about the different types of business licenses in India and how to get license for business. What is a business license in India? A business license in India is generally a government-issued

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June 15, 2023 No Comments
Different Types of Companies in India
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Suraj Kr. Prakash

Different Types of Companies in India and How to Pick One

Struggling to choose the right type of company in India that best suits your business? Well, we are going to give you an ultimate guide to help you choose the right legal structure to make your business successful. But how to find the best type of company in India for all the legal aspects?  It depends mainly on ownership, investment, liabilities, and taxation. To have a better understanding of the above, let’s dive more into detail. What is a business entity or legal structure for startups? A business entity or legal structure is a term used to describe the company’s

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June 8, 2023 No Comments
Break Even Analysis
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Suraj Kr. Prakash

The Ultimate Guide to Break Even Analysis for Startups

So, you have decided to start a business? That’s great news! But you know what? Running a business isn’t just about solving people’s problems, it’s also about making dollars for yourself. And this is why you need to know when and how your business will make a profit. Don’t know how to do it? Well, doing a break even analysis is your solution. Now it’s time we better understand what break even analysis is, why you should do one, and how to do it. Let’s go. What is a break even point? See, your break even analysis is all about

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May 23, 2023 No Comments

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