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Guide to Financial Planning
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Suraj Kr. Prakash

An Ultimate Guide to Financial Planning for Startups

Starting your own startup business can seem both exciting and overwhelming at first. Where to start is the most common question aspiring entrepreneurs have. Well, that’s a whole different story which you can explore in the ‘Startup Roadmap‘ section. But do you know what makes a startup extremely successful? It’s financial planning. Financial planning creates a solid foundation for your business and covers all important elements of running a business such as financial goals, revenue forecasting, cash flow, budgeting, risk management, and more. In this blog, we will explore all these important factors one by one, giving you in-depth information

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Business Books for Entrepreneurs
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Suraj Kr. Prakash

25+ Must-Read Business Books for Entrepreneurs in 2023

Are you looking for timeless resources for running a successful business? Or Are you an entrepreneur?  Books are your best friend, as the old generation says! By looking through the life stories and struggles of now-successful businessmen and entrepreneurs, you can learn how to grow your idea into an equally big success in the world. In this blog, we have personally curated a list of the top 25+ business books of all time to help you dive deep into some important aspects of running a successful business without having to take full-fledged MBA courses or digging a hole in your

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How to Develop a Business Model
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Suraj Kr. Prakash

How to Develop a Business Model for Startups

Starting a startup is both an exciting and challenging journey. If executed properly, you’ll be on the crest of a wave, if not, then you’ll face lots of setbacks.  To ensure your business doesn’t face any setbacks, you need a solid business model. In this post, you are going to learn what a business model is including everything else you need to know about it. Let’s go. What is a business model? Before we dive deep into developing a business model, first let’s learn what it actually is. Well, there’s no complexity in this, a business model is simply a

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Feasibility Study
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Suraj Kr. Prakash

How to Conduct a Feasibility Study for Startups

So you have a startup idea? That’s great!  But tell me one thing: how will you determine whether or not that startup idea is worth pursuing? Simple answer: Conduct a feasibility study. Well, in this post, I’m going to give you a full fledge guide on conducting a feasibility study for your startup. So let’s start off by learning what exactly a feasibility study is. What is a feasibility study? See, before going for an idea, you need to make sure it is worth pursuing. A feasibility study, in simple explanation, does this job for you. It checks the potential

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Best Leadership Courses
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Suraj Kr. Prakash

10 Best Leadership Courses for Redefining Your Leadership Game

Struggling as an entrepreneur? Feeling a gap among the team members? Finding it difficult to navigate organizational changes? Or want to become a leader? This blog is for you! Leadership skills are essential in maintaining both personal and professional relationships in life. A poor leader can majorly result in the downfall of an organization due to a lack of time efficiency, productivity, and unhealthy prejudices among the team members and the said leader. On the other hand, a good leader can motivate and inspire his teammates and create a healthy work environment by embracing diversity and recognizing the full potential

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Best Online Entrepreneurship Courses
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Suraj Kr. Prakash

10 Best Online Entrepreneurship Courses for First-time Entrepreneurs

One might wonder how a 4-hour course can be any close to a full-fledged MBA. Let’s find out! The Pandemic lay many obligations throughout the education industry and the pressure on both teachers and students reached a peak. It was truly a time instilled with panic and terror all over the world. Though not an ideal way of learning for age-old universities who believe in the chalk-and-board method, every educational institute was bound to incorporate online courses in their curriculum to keep the industry afloat. One might marvel at how a small course, some even FREE, would benefit an individual

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How to Do Competitive Analysis
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Suraj Kr. Prakash

How to Do Competitive Analysis for Your Startup

Every business has competition. Yours will have too! That is why, for building a successful business, you’ll have to stay ahead of your competitors.  Not sure how to do it? Well, the simple answer is – to perform competitive analysis.  In this post, you are going to learn about competitive analysis and how to perform it for your startup. But first, let’s see what competitive analysis is. What is competitive analysis? Well, competitive analysis is the process of understanding and analyzing your direct or indirect business competitors. It provides information about a competitor’s products, services, marketing strategy, sales tactics, pricing,

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How to Start a Successful Blog in 7 steps
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Suraj Kr. Prakash

How to Start a Successful Blog in 7 Simple Steps

Are you looking to start a blog? If so, then this is the article for you! Blogging is essential for SEO and content marketing. It’s a way of getting your message out, communicating with your audience, attracting a new audience and having a genuine two-way conversation with them. It’s also a great way to express yourself or build a business or personal brand. Bloggers can also earn good money from it, which is a bonus! Some bloggers make more than $100k every month through blogging. This is more income than most traditional full-time jobs! In this article, we cover how

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Identifying Target Market and Sizing
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Suraj Kr. Prakash

Identifying Target Market and Sizing for Your Startup

Wondering why so many startups fail even with the most viable product and cut-throat technical assistance?  While there might be many answers to this, not identifying your target customers and the size of your market, meaning how many customers would actually buy your product, who are these people, and the competition they’re buying from currently, are some of the major reasons. This is easily avoidable. Identifying target customers and the market size is an unavoidable step while taking the next step or approaching third-party financings such as angel Investors and Venture Capitals as they are interested in knowing the market

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Startup Terms You Need to Know
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Suraj Kr. Prakash

30+ Startup Terms You Need to Know Before Starting a Business

Are you scared of using slang language at business meetings and making a fool of yourself? Or worse, fumbling at parties and losing important connections?  Learn these 31 startup terms and get your foot inside the door instantly! Starting a business comes with many hurdles including not knowing the frequently used startup terms and lingos. Investor meetings and billionaire business parties require you to show that you ace your startup idea. Business owners with an actual MBA or finance degree know endless abbreviations and also judge your knowledge based on whether or not you understand these startup financial terms. In

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top women entrepreneurs in India
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Suraj Kr. Prakash

55 Inspiring and Top Women Entrepreneurs in India

Although the word ‘entrepreneurs’ is gender neutral, Indian society has for the longest time considered business solely a male dominant work structure, until today. India is still considered a backward, patriarchal country where a woman is respected highly as a homemaker but not as a CEO or a successful woman entrepreneur.  In a country where women are considered weak, emotional, and below men in terms of respect and intelligence, the women here have suffered yet succeeded their way to the top. The women entrepreneurs we have listed below are the shining stars of the country, proving their worth and caliber

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Ultimate Guide to Advertising
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Suraj Kr. Prakash

The Ultimate Guide to Advertising: Objectives, Importance, Types, and Functions

Advertising is all around us! It’s everywhere, from the online ads we see while surfing the web to the billboards we pass by. Advertising is an important factor in helping any business reach its target audience and effectively solve their problem. In this post, we will discuss the main objectives of advertising, its importance, types, functions, and everything else you need to know about it. So let’s begin. What is advertising? To explain it in simple words, advertising is the act of communicating a message about a product, service, or idea, to its target audience, using paid methods.  The main

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