45 AI Marketing Tools for Marketers to Save Time & Efforts [2024]
- Last Updated January 21, 2024
Suraj Shrivastava
Chief Link Building Strategist
Chief Link Building Strategist
Have you ever thought about how AI can change your marketing strategy?
You’re in good company! In today’s digital world, AI tools are making a big impact on marketing. I have some exciting news for you. In this blog, I’m going to talk about 45 amazing AI marketing tools that are changing the way we think about marketing.
These tools do more than just make things faster. They give you deep insights and change your entire marketing approach.
So, whether you’re an experienced marketer or just beginning, get ready to explore the world of AI in marketing. These tools are going to make things much easier for you.
Let’s dive in!
Why should you think about using AI marketing tools?
It’s a big deal, not just a passing trend. Picture having a personal assistant who understands your customers better than you, works non-stop, and never gets tired.
That’s the power of AI in marketing. These tools can quickly analyze lots of data, predict what customers might do next, tailor your marketing messages, and do much more.
It’s like having a magic crystal ball, offering you insights that help you make smarter choices and stay ahead of your competitors. Plus, they save you so much time and effort, letting you focus on the more creative and strategic parts of your work.
In short, not using AI in your marketing means you’re missing out on a big chance to improve your approach. Let’s look at how these tools can really change your marketing.
| Aspect | AI Marketing Tools | Traditional Marketing Tools |
| Data Analysis | Analyze large data sets quickly and accurately. | Manual analysis, slower and less efficient. |
| Personalization | Highly personalized content for individual users. | Generalized content for a broad audience. |
| Customer Insights | Predictive insights on customer behavior. | Insights based on past trends and experiences. |
| Efficiency | Automates repetitive tasks, saving time. | Requires more manual effort and time. |
| Adaptability | Quickly adapts to new data and trends. | Slower to adapt to market changes. |
| Cost | Initially higher cost but more cost-effective in the long run. | Generally lower upfront costs. |
Have you ever felt overwhelmed trying to create content that really speaks to your audience and fits perfectly with your brand’s style? I know I have, and maybe you’ve been there too.
Imagine if there was an easier way, with the help of AI. Just give this tool the details you want in your content, like whether you’re writing an ad or a blog post. That’s when Anyword steps in to save the day.
Its pricing starts at $39 for a yearly subscription and goes up to $499.
As a regular writer, I completely understand the challenges of consistently producing clear, engaging, and effective writing. It’s a hurdle we all face, whether we’re typing up an email, putting together a blog post, or writing a report.
But imagine if there was a tool that made this whole process easier, offering help every step of the way. This is where Grammarly shines.
In terms of pricing, Grammarly offers a free version for basic needs. For more advanced features, Grammarly Premium starts at $30 per month.
Getting the hang of online ads on Facebook, Instagram, and Google can be really tough. If you’re trying to make great ads and handle many campaigns at once, you know it’s crucial to have a tool that makes things simpler. That’s what AdEspresso by Hootsuite does – it turns tricky ad management into an easy, organized task.
AdEspresso’s pricing starts at $49 per month for the Starter plan and goes up to $259 per month and beyond for the Enterprise plan.
If you write, whether it’s emails, blogs, or reports, making your writing clear and engaging is always a priority. The Hemingway App is a tool designed to help with just that. It’s like having a personal editor who guides you to make your writing bold and clear.
It is a straightforward, user-friendly tool that helps improve the clarity and strength of your writing, ensuring your ideas are communicated effectively.
The Hemingway App offers a free plan with basic features.
Think of Smartly.io as your helpful buddy in the digital advertising world. If you’ve ever felt overwhelmed managing lots of ad campaigns on different websites or apps, Smartly.io is here to make things easier.
It’s pretty much like a personal assistant for your online ads. It’s great for anyone looking to streamline their advertising efforts. With Smartly.io, you can reach out to your audience smoothly across different platforms, all using one simple, organized system.
For pricing details, Smartly.io encourages interested users to schedule a demo through their website. This approach suggests that pricing may be customized based on individual business needs and the specific services required.
Lumen5 is like a secret weapon for making videos easily, especially if you’re not a pro at video making. We all know how videos can really grab people’s attention and help a brand shine. But, let’s be honest, creating videos can feel like a big chore, especially if you’re new to it.
That’s where Lumen5 comes in. It’s super user-friendly and makes video creation a piece of cake for everyone, no matter how much experience you have.
Want to turn a blog post into an eye-catching video? Or make your social media posts pop with cool video content? Or even turn a presentation into a story that people will love to watch? Lumen5’s AI-driven platform makes all of this super easy.
Lumen5’s pricing starts at $19 USD per month for the Basic plan and goes up to custom pricing for the Enterprise plan.
In the rush of today’s digital world, making quick and engaging video content is key for rocking it on social media. OpusClip is here to help, especially if you’re aiming to boost your social media presence with catchy video clips.
Think of OpusClip as a smart tool that takes your long videos and turns them into cool, high-quality short clips. These are perfect for places like TikTok, YouTube Shorts, and Instagram Reels. It’s all about making video editing effortless and fun, so you can create viral content in no time!
Imagine making professional videos without needing all the fancy equipment like cameras, mics, and studios, or even actors. That’s what Synthesia is all about.
It’s a cool AI tool that takes your written text and transforms it into videos. And guess what? It even adds AI avatars and voiceovers for you, in over 120 languages! Synthesia is changing the game in video production, making it super easy and efficient for anyone, no matter their tech skills or resources. Now, creating awesome videos is just a few clicks away!
Let’s face it, coming up with catchy and effective ad designs and text can be tough in digital marketing. But here’s where AdCreative.ai steps in to make your life easier.
It’s a smart, AI-powered tool that helps you whip up ad visuals and copy that really catch people’s attention and get results. With AdCreative.ai, the whole process of making ads becomes a breeze. It’s like having a creative genius at your fingertips, ready to help you create great ads without the usual hassle.
Keeping up with the competition in business is like playing a never-ending game of catch-up. Knowing what your competitors are up to is super important, but let’s be honest, it can eat up a lot of time. That’s where Crayon comes into play.
Crayon is like your own spy tool for business. It keeps an eye on your competitors and feeds your sales team with up-to-the-minute info. This way, you’re always in the know and a step ahead in the game. It’s all about making the task of understanding your competitors easier and quicker.
In the e-commerce game, the big win is turning those one-time buyers into loyal, repeat customers. Yotpo steps up to help with this.
It’s a complete package for keeping customers hooked. Yotpo helps you get more sales from people who’ve shopped with you before. It does this by linking up solutions for customer reviews, text messages, emails, loyalty programs, and even subscriptions.
This makes it a whole lot simpler for businesses, whether it’s yours or mine, to keep customers returning. It’s all about making customer retention easier and more effective.
In the digital world, making sure users have a great experience and getting them to take action (like buying stuff) is always a bit of a puzzle for businesses. That’s where Evolv AI comes in.
It’s the first of its kind – an AI-driven platform that’s all about making online experiences better. What’s cool is that it doesn’t just give you ideas; it actually helps create, launch, and fine-tune them. This makes Evolv AI a really handy tool for any business wanting to up their game online. It’s like having a digital strategy whiz on your team, always ready to test and improve things.
In the digital age we’re living in, keeping track of what’s being said about your brand online is super important. Brand24 is here to help with that.
It’s a smart tool that listens in on social media and other online spots to catch any mentions of your brand. This is really useful for businesses, whether it’s yours or mine, to safeguard our brand’s reputation, figure out how well-known our brand is, check out what competitors are up to, and get to know our customers better. It’s all about staying informed and on top of your brand’s online image.
Ever tried making a WordPress website? It can be a bit of a headache with all the techy steps, choosing designs, and figuring out plugins. That’s where ZipWP comes in to make things super easy.
Imagine just telling it what you want in your website, and it does all the building for you, just like that. It’s like having a magic wand for website making – no more getting tangled up in complicated steps. It’s perfect for anyone who wants to set up a website quickly and without any fuss.
In today’s business world, we all use a bunch of different apps and services, right? But getting them to talk to each other smoothly can be a real headache. That’s where SureTriggers steps in.
Think of it as a super helper that automates your work stuff and connects all your different services and apps together. It’s all about making your business run smoother, so you can spend more time growing your business and less time stuck in the nitty-gritty of processes. It’s a real game-changer for entrepreneurs and businesses who want to work smarter, not harder.
In the world of digital marketing, it’s super important to write messages that click with customers and get them to do something, like buying your product. Persado is here to help with that.
It’s like a smart assistant that uses AI to pick just the right words for your marketing campaigns. This tool is great for making sure your messages really speak to your audience. It’s all about helping businesses communicate better and more effectively with their customers.
For anyone in e-commerce or customer service, the big goal is to really connect with people who visit your website and turn them into regular customers. Smartsupp is here to make that easier.
It’s packed with cool tools like live chat, chatbots, and ways to get leads. Think of it as your online sales and customer chat booster. It’s perfect for businesses that want to up their game in chatting with customers and making sales online. With Smartsupp, engaging with your website visitors becomes a whole lot smoother and more effective.
In the fast-moving world of influencer marketing, picking the right influencers to team up with is super important for growing your brand and really connecting with your audience. Influencity is all about making this easier.
It’s a one-stop platform that helps you manage your relationships with influencers and plan out your campaigns. It’s like having a tool that knows about millions of influencers on social media, ready to help you find the perfect match for your brand. Whether you’re looking to manage influencer partnerships or nail your campaign strategy, Influencity has got you covered.
Keeping up with your social media can be a bit of a juggling act, right? Especially when you’ve got a million other things to do. That’s where Flick comes in to save the day.
It’s like your personal social media assistant, all rolled into one. Flick brings together scheduling, finding the right hashtags, AI-powered content writing, and checking how well your posts are doing. It’s made to help you boost and handle your social media without breaking a sweat. Whether you’re looking to plan your posts, write better content, or just see how you’re doing, Flick makes it all a whole lot simpler.
Handling social media can get pretty complicated, especially when you’re trying to come up with great content and keep your posting on track. Ocoya is here to help sort that out.
It’s like a smart hub for all your social media needs. Ocoya uses AI to help you schedule your posts and create awesome content. It’s all about giving your digital presence a boost with some clever automation and creative tools. Whether you’re looking to plan your social media calendar or jazz up your posts, Ocoya makes it easier and more fun to manage your online world.
In the whirlwind of today’s digital scene, really getting what your customers are about on social media is key to making your brand shine. Brandwatch steps up to help with this.
It’s packed with tools that let you dive deep into what your customers think and do. Brandwatch is all about giving you the inside scoop on consumer behavior and trends, so you can make content that hits the mark and manage your brand’s online vibe like a pro.
Whether you’re looking to understand your audience better or just keep your brand’s digital presence on point, Brandwatch has got your back.
In the tough arena of B2B marketing, really getting and connecting with potential customers is crucial for growing your business. Factors.ai is here to make that easier.
It’s a platform that figures out who’s visiting your website without leaving their name, understands how customers move through your site, and calculates how much you’re getting back from your marketing efforts. Factors.ai is all about helping you grow your business more efficiently, without spending a fortune.
Whether you’re trying to understand your website visitors better, track customer journeys, or just make sure your marketing dollars are well spent, Factors.ai is a handy tool to have in your corner.
When it comes to product analytics, knowing how users interact with your product and using that data to make smart choices is key to growing your business. Mixpanel is here to help with that.
It’s a tool that makes understanding your product’s analytics straightforward and effective. Mixpanel is all about helping teams make smarter decisions. It gives you a clear view of how customers are using your product, so you can make changes that really make a difference.
Whether you’re looking to improve the customer experience or just want to see what’s working and what’s not, Mixpanel provides the insights you need to drive positive results.
In our busy world, keeping up with meetings and getting them down on paper accurately is super important for staying productive. Otter.ai is here to make that a whole lot easier.
It’s like having an AI buddy to help with your meetings. Otter.ai transcribes what’s said in real-time, records the audio, grabs any slides shown, picks out the key tasks, and even whips up a summary of the meeting, all by itself.
It’s a fantastic tool for anyone, whether you’re a professional juggling a busy schedule or a student trying to keep track of lectures and discussions. With Otter.ai, managing and remembering what happens in your meetings just got a whole lot simpler.
In today’s data-driven world, being able to pull out and keep an eye on information from websites can really set a business apart. Browse AI steps in to make this super easy, and the best part? You don’t need to know any coding.
It’s a tool that lets you scrape and monitor data from any website in a snap. Think of Browse AI as your personal data miner, turning websites into treasure troves of useful insights.
Whether you’re looking to gather info for your business or just want to keep tabs on certain websites, Browse AI does the heavy lifting without you needing to be a tech whiz. It’s all about making web data accessible and useful for everyone.
Crafting good marketing copy can take up a lot of time and effort. But Headlime is here to change that with a little help from artificial intelligence.
It’s like having a smart writing partner that speeds up the whole process. Headlime is perfect for anyone who wants to cut down the time they spend on writing content, whether you’re running a business, working in a marketing agency, or you’re a copywriter.
It’s all about making writing not just faster, but also easier, so you can focus more on getting great results. With Headlime, creating compelling copy becomes a much smoother and more efficient task.
ManyChat is a chat marketing platform that makes talking to your customers easy and effective. Whether you’re looking to engage with people on social media or through text messages, ManyChat has got you covered.
It’s great for businesses that want to keep the conversation going with their customers and grow their presence online. With ManyChat, you can chat with your customers in a way that’s both smart and personal, helping your brand stand out in the digital crowd.
Pecan AI is all about giving you a crystal ball for your business. It’s a predictive analytics software that’s really focused on making a difference. With its cutting-edge Predictive GenAI, you get accurate predictions fast, which can really help in planning and understanding your customers.
It’s a big plus for businesses that want to make better choices without getting tangled up in complex tech stuff. Pecan AI is designed to fit right into your existing setup, making it easy to start making smarter, data-driven decisions.
Need professional-looking logos, videos, banners, and more but don’t have the time or design skills? Designs.ai is here to make your life easier.
This platform uses AI to speed up and simplify the design process. It’s like having a personal design assistant that’s quick and easy to use.
Whether you’re creating marketing materials or just sprucing up your brand, Designs.ai lets you whip up all sorts of designs in just a few minutes.
It’s perfect for streamlining your workflow and saving money, especially if you’re not a pro designer. With Designs.ai, getting great designs is fast, simple, and hassle-free.
Ever find it tough to write those personalized cold emails or LinkedIn messages that really grab attention and turn readers into customers? SmartWriter.ai is here to help with that.
It’s a tool that uses AI to take the pain out of crafting these messages, especially when you’re reaching out to lots of people. SmartWriter.ai makes the whole process of sending out these messages faster, more efficient, and more likely to get you the results you want.
Whether you’re trying to drum up new business or just connect with potential customers, SmartWriter.ai makes sure your messages hit the mark every time.
When you’re using a bunch of different apps and tools in your business, making sure all your data stays in sync can be a real challenge. That’s where WhaleSync comes in.
It’s a straightforward but powerful way to keep your data updated across popular tools like Airtable, Webflow, and Notion. Think of WhaleSync as your data-syncing sidekick. It makes sure that your information is accurate and available across all your platforms, and the best part? You don’t need to know any coding to use it.
Whether you’re organizing projects, managing content, or just trying to keep everything in line, WhaleSync keeps your workflow smooth and your data in check.
GrowthBar is an AI-powered tool that helps you with researching, writing, and optimizing your content so it’s SEO-friendly. Think of GrowthBar as your personal SEO assistant.
It’s all about making the content creation process quicker and more efficient, especially when you’re aiming to churn out those long blog posts that Google adores.
Whether you’re a seasoned SEO pro or just starting out, GrowthBar helps you create content that’s not just good, but great for search engines.
ScaleNut is an all-in-one platform powered by AI, focusing on SEO and content marketing. It’s like having a guide through the entire journey of content creation. From picking out the right keywords to drafting content briefs and fine-tuning your articles for better search rankings, ScaleNut has got you covered.
It’s designed to streamline the whole process of making content that not only reads well but also performs well in search results. Whether you’re a content creator or an SEO specialist, ScaleNut simplifies your workflow and helps you hit those SEO goals.
Pictory is this cool AI-driven platform that makes video creation a breeze. It’s all about transforming your content into videos that people will love to share, and it does this quickly and without any fuss. Whether you’re looking to boost sales or get more leads, Pictory helps you create videos that can really make an impact.
It’s a great tool for anyone wanting to step up their video game without getting bogged down in the technical details. With Pictory, engaging video content is just a few clicks away.
We all know making presentations can take up a lot of time, especially when you’re trying to get that professional touch. PlusDocs AI is here to make that whole process a lot smoother.
It’s an AI tool that works with Google Slides to help you create, tweak, and design your presentations without any hassle. Think of Plus AI as your personal presentation assistant. It’s all about changing the way you put together slides, making it quick and easy to get that polished look you’re after.
Whether you’re prepping for a big meeting or a class project, Plus AI takes the stress out of creating presentations, letting you focus more on your message and less on the nitty-gritty of slide design.
In today’s business world, being able to really connect with customers on messaging platforms like WhatsApp is super important. Chatfuel offers a solid way to do just that.
It’s a platform that hooks up with WhatsApp, Facebook, and Instagram, and it’s perfect for sales, customer support, and marketing. Chatfuel uses AI to make communicating smoother and more effective.
It even includes ChatGPT integration, which is like having a smart chat assistant. Whether you’re looking to sell more, offer better customer support, or up your marketing game, Chatfuel helps you improve how you talk with your customers. It’s all about making those customer interactions as good as they can be.
If you’re running a Shopify or BigCommerce store, you know how important it is to keep customers engaged and tackle cart abandonment to boost your sales. Copilot is here to help with exactly that.
It’s a tool that focuses on reaching out to your customers through Facebook Messenger and SMS. Copilot is all about enhancing the shopping experience for your customers and helping you get more sales.
It sends targeted messages that can really make a difference in how customers interact with your store. Whether you’re looking to keep customers interested, bring back those who left items in their cart, or just increase your overall sales, Copilot offers a smart way to connect with your customers and improve your e-commerce game.
These days, ChatGPT from OpenAI is something a lot of us know about or even use regularly. And I feel that I don’t need to talk about this much more. It’s a really advanced chatbot that can have detailed and pretty smart conversations about all sorts of things.
What’s cool about ChatGPT is that it’s made to understand and create text that sounds just like a human would write or say it.
This makes it super useful for a bunch of different things, whether you need help with information, writing stuff, or just having a chat about something on your mind. It’s like having a conversation with someone who’s really knowledgeable and helpful.
Jasper AI is a game-changer for marketing teams in big companies. It’s packed with advanced AI features that can really speed up and boost your marketing work.
The cool thing about Jasper is that it’s perfect for planning, writing, and fine-tuning long blog posts, which is super helpful for creating great content and getting it to rank well on search engines.
It’s like having an extra brain in your team that’s really good at making sure your content hits the mark every time. Whether you’re looking to churn out high-quality blog posts or sharpen your SEO strategy, Jasper AI is a go-to tool that can make a big difference in your content game.
What MarketMuse does is it looks at your whole website and gives you personalized, clear advice on how to make your content better. It’s a big hit with lots of content strategy and marketing teams because it helps them really stand out in search engine results and make smarter decisions about their content.
Whether you’re trying to figure out what to write about next or how to get your articles to rank higher, MarketMuse is there to guide you through, making your content planning both quicker and more effective.
Acrolinx is like a thorough content checker that makes sure everything you write matches up with your style and sticks to the rules, no matter who’s writing or where it’s coming from. Think of Acrolinx as your go-to for keeping all your content in line, making sure it’s not just good, but great and on-brand every time.
Whether you’re dealing with reports, articles, or any other kind of enterprise content, Acrolinx helps keep everything consistent and up to standard.
Phrasee is like a magic wand for enterprise marketers, powered by AI. It’s all about creating, trying out, and perfecting content to get better results and do things more efficiently, especially when you’re working at a large scale.
What’s really neat about Phrasee is that it uses AI to whip up tons of effective marketing messages that work well across all sorts of digital platforms.
This makes the life of a marketer a lot easier when it comes to boosting performance, getting more conversions, and improving return on investment. Whether you’re crafting emails, social media posts, or any other kind of digital marketing content, Phrasee is there to help you hit the mark every time with messages that really resonate with your audience.
SparkToro is a super handy tool for anyone who needs to know where their audience hangs out online. It’s all about making audience research a breeze.
Whether you’re looking for the websites, blogs, podcasts, social media accounts, or publications your audience loves, SparkToro has got you covered. It’s a big favorite among marketers, PR folks, agencies, and more because it gives you real, useful data.
This data can really help shape your marketing strategies and boost how you connect with your audience. If you’re trying to get a better grip on where to focus your efforts to reach the right people, SparkToro is the tool that can point you in the right direction.
Senja is a platform that’s all about making it super easy to handle testimonials. It’s perfect for businesses and creators who want to boost their credibility using customer feedback.
With Senja, collecting, managing, and sharing both video and text testimonials becomes a piece of cake. Whether you’re looking to gather glowing reviews from your customers or want to spread the word about the great things people are saying about you, Senja helps you do it all effortlessly.
It’s a great way to show off the positive feedback you’ve received and share it across different platforms, helping to build trust and a strong reputation for your brand or work.
NeuronWriter is a tool that helps you give your website content a boost, especially when it comes to getting noticed on Google. It’s all about making your content as good as it can be for search engines.
What’s cool about NeuronWriter is that it uses some pretty smart features like semantic models (that’s NLP, or Natural Language Processing), analysis of what’s already doing well on Google (SERP analysis), and info on what your competitors are up to.
This helps you not just write content, but plan and tweak it so it really matches what your users are looking for. Whether you’re trying to climb up the Google rankings or just want to make sure your content hits the mark, NeuronWriter is a handy tool to have in your content creation toolkit.
And there you have it – a comprehensive look at 45 AI marketing tools ready to transform your marketing approach.
Remember, using AI in marketing isn’t just about following trends; it’s about being a step ahead and enhancing the effectiveness and efficiency of your marketing work.
Now, I’m eager to hear your thoughts! Which of these tools are you excited to explore? Or are there any great ones I didn’t mention?
Please share your thoughts below and let’s continue this conversation. Your insights and experiences are what make this community incredible!
Suraj Shrivastava at ForgeFusion shares simple, effective ways to grow your business using SEO, content marketing, and AI, learned from helping over 50 companies. When he's not working, he loves teaching others or watching documentaries.
